空间设计 | ILOVECHOC 店铺设计
当现代艺术与早期未来主义设计风格碰撞，将复古风格与具有科技色彩的未来主义风格相结合，如同现实的平行时空，让过去与未来进行对话。打破思维和现实的界限，如同人类对未知的探索，没有正确答案亦没有尽头。When modern art collides with early futuristic design style, combining retro style with futuristic style with scientific color, just like the parallel time of reality,letting the past have a dialogue with the future. Break the boundary between thinking and reality is like human exploration into the unknown, no right answernor an end.
▼ Design concept
以19世纪欧洲地铁站为灵感源，将复古未来主义概念引入到店铺空间当中。通过设计探索时装与建筑、空间的完美融合使得购物空间承载着一定的文化之余,也能让顾客在其中感受到文艺温馨的购物氛围与复古未来主义中的潮流艺术。
Inspired by 19th-century European subway station, introduced the concept of retro futurism into the shop space. Make shopping space not only carry certain culture, but also make customers feel the warm shopping atmosphere of literature and art and the trend art of retro futurism through exploring the perfect integration of fashion, architecture and space through design.
▼ Facade
使用金属材质将具有前瞻性的未来感概念脱颖而出，成为一种简约又前卫的先锋概念，为顾客带来新的感官体验。将品牌主视觉LOGO与地铁中的钟表元素相结合，既醒目又赋予别样的时间含义。
The use of metal materials make the forward-looking sense of the future concept stand out, becoming a simple and avant-garde pioneer concept, bringing new sensory experience for customers. The main visual logo of the brand is combined with clock elements in the subway, both eye-catching and endowed with different time meanings.
▼ Main space
在整体空间中，利用肌理漆的自然特性是对复古记忆的保留，同时加入了极具反差的未来科技质感的金属材质，是以将复古与未来相结合。各种材料在空间中交错组合，共同营造了一个微妙的空间。通过不同材质间的对比则形成一种有张力的戏剧化效果，使得空间的质感丰富且细腻。
In the overall space, the natural characteristics of the texture paint were used to keep the retro memory, while the metal material with the extreme contrasting texture of future technology was added to combine the retro and future. A subtle space was created by various interlaced and combined materials in the space. The contrast between different materials forms a dramatic effect with tension, which makes the texture of the space abundant and delicate.
▼ Parts
将地铁元素运用到店铺设计中，与之形成相对应的道具与艺术装置，成为一种形象的指引。将每一个细节进行推敲，使各个功能相互咬合，并以流畅的结构线条配合通透明亮的室内灯光效果，给人生动、时尚、潮流的艺术感受。
Applied subway elements to store design and formed corresponding props and art installations to guide the image. Each detail was elaborated, making each function mutually bind each other, and cooperated with the fluent structure line to connect fully the bright indoor lighting effect, which gives the person artistic feeling of vividness, fashion and trend.
▼ Details
使用金属材质作为陈列服装的衣架，体现的是地铁扶手的概念，不同于粗糙墙面的复古自然金属质感的置衣架表达了精致时尚的品位。
Metal material used as the clothes rack for display reflects the concept of subway handrail, unlike the retro rough wall, the natural metal texture of the clothes rack expresses the delicate and fashionable taste.
▼ Props
由不同材料组合而成的艺术装置与装饰道具之间的对比与碰撞来寻找复古未来主义在店铺中的映射效果，展现了一个极具独特魅力的形象，一棱一角一光一影，都让人感受到一种独特的复古未来主义时尚风调。
The comparison and collision between the art installation and decorative props made of different materials to find the mapping effect of retro futurism in the shop demonstrates a quite unique and charming image. Every corner, light and shadow makes people feel the fashion style of a unique retro futurism.
▼ Decomposition of axonomics
▼ Floor plan
Design：J&C Design
Photography：Wen Studio
Location：Hangzhou, ChinaArea：120㎡Completion date：Nov. 2019
欢迎分享转载请注明及上室內設計事務所，侵权必究
Welcome to share to the circle of friendsReprint please indicate J&C Designinfringement shall be prosecuted
|官方网站|www.jc-design.com.cn
|新浪微博|及上室內設計事務所
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